Friday, January 28, 2011

Exotic Flowers Connects on LinkedIn


Hey Rick,


Nice to connect on Linkedin, it actually made me more aware of your company and I sent you a Valentines order today! Just wanted to thank you for taking good care of my client in the Boston area. Patty



Monday, January 24, 2011

Exotic Flowers in Boston Holiday Party Testimonial

Rick,




Thank you SO much. The flowers were absolutely beautiful and exactly what I had envisioned. They gave the occasion just the right touch!

I certainly will keep you in mind for future events. Professional, dependable...you certainly made my electronic contact list.




Cheers,

Ellen

Monday, January 17, 2011

Martin Luther King Jr Day - With Respect

"If a man is called to be a street sweeper, he should sweep streets even as Michelangelo painted, or Beethoven composed music, or Shakespeare wrote poetry. He should sweep streets so well that all the hosts of heaven and earth will pause to say, here lived a great street sweeper who did his job well.” - Martin Luther King Jr.

Tuesday, January 11, 2011

Exotic Flowers in Boston Testimonial 1/11/11

Hi, Sonny and Rick – I want to be sure you know how much the District Attorney, and all of us, appreciated the gorgeous floral arrangements you created for the Swearing-in Ceremony. They beautified the entire interior and added so much to the ambiance. You made the whole occasion extra special (I especially loved seeing the hydrangeas – gorgeous!).




Many, many thanks for all you did.

Lupita D.

Friday, January 7, 2011

Real Simple Magazine Covers Flower Power

The January 2011 Real Simple magazine cover story boasts receiving flowers among nine strategies to “Be happier this year.” Inside the issue, a full-page dahlia is coupled with SAF’s Emotional Impact of Flowers Study: “A Rutgers University study showed receiving flowers has not only an immediate but also a long-term positive effect on mood.”

Monday, January 3, 2011

To My Floral Colleagues - Great Guide for New Years Resolutions

Courtesy of our partners at the Society of American Florists (SAF)

10 Resolutions Fit for a Progressive Floral Business Owner






Just in case you had not yet gotten around to making any New Year’s resolutions (or would like to have a few more to add to the list), SAF is happy to throw a few your way to consider. But we give you more than a resolution, we equip you the tools to help make it happen!



Whether you choose to tackle one, a few or all of these, we hope you also will resolve to reach out to SAF staff for support in 2011. We are here to help you grow your business — and we resolve to do whatever we can to do that!



I resolve to:





Improve my shop’s rankings on search engines.



Button up my bridal operations so weddings becomes a profit center of my business.



Give my staff the recognition they deserve.



Improve relationships with funeral directors.



Help give the floral industry a bigger voice on Capitol Hill.



Mix, mingle — and learn from — my fellow florists.



Learn from my mistakes.



Report negative publicity about flowers so SAF can respond immediately.



Get more media exposure for my business and learn how to interview like a pro.



Do more marketing to existing customers and stay on their radar with regular communication.